2010 Yamaha V Star 950 Tourer on 2040-motos

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Moto blog

Yamaha Showcases New “Revs Your Heart” Slogan with Impressive Domino Show – Video

Yamaha recently announced it is adopting a new slogan to go with its “New Medium-Term Management Plan” for 2013-2015: “Yamaha Revs Your Heart“. The new slogan connects two key themes for Yamaha, the sound of its engines racing and the passion its products instills in its customers. To introduce its new brand slogan, Yamaha Motor produced a video featuring thousands of cascading dominoes.

Lorenzo, Spies Call Test a Success Despite Crashes

Yamaha riders Jorge Lorenzo and Ben Spies each crashed but both riders deemed the third and final day of MotoGP testing in Malaysia a success. Lorenzo and Spies both crashed during the morning of the test but were unhurt. Despite the minor setback, both riders managed to get a lot done at the Sepang International Circuit.

Isle of Man TT 2013: Monster Energy Supersport Race 2 Results

The Michael Dunlop Show continues with the 24-year-old Northern Irish racer winning his fourth race of the 2013 Isle of Man TT. His latest triumph was a victory in the second Monster Energy Supersport race, making Dunlop just the third rider to ever record four wins in a single TT week. Like his win in the Royal London 360 Superstock race, Dunlop ran most of the race in second place before setting a blazing final lap time for a come-from-behind win.