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Kawasaki UK announce 2010 touring dates

KAWASAKI UK is offering an organised European touring holiday for owners of the company's motorcycles.The trip is centered around the Loire Valley in central France, with the initial event running between 1 and 3 May 2010. Priced at £450 for riders and £125 for pillions, the tour includes a pre-event pack with maps and guides for the route, accommodation for two nights at the Panoramic Hotel in Sancerre, return ferry tickets and even a dedicated support vehicle, carrying tyre fitting equipment and tools, staffed by a qualified mechanic.A highly experienced rider will lead the tour, with another Kawasaki Tours staff member at the back, providing reassurance for all riders and the confidence to fully enjoy their continental trip. The event is to run in partnership with Focused Events Ltd, one of the UK’s leading organsiers of motorcycle experiences.

Shakeup In The Kawasaki Media Relations Department

The public relations team at Kawasaki Motors Corporation led by Kevin Allen, Manager, PR + Brand Experience, has a new structure. Brad Puetz has been promoted to the position of Media Relations Supervisor and will be responsible for developing and implementing new public relations activities and new model launches. Greg Lasiewski will join the Advertising team as Senior Brand Communication/Sponsorship Specialist, managing the development and implementation of sponsorship, lifestyle and marketing programs for KMC.

MWR Air Filters Claim Amazing Power Improvement

From the News That Sounds Too Good To Be True But, Boy, Do We Hope It Is Department, MWR Air Filters wants riders to know that its MWR High Efficiency Air Filters are breaking new ground in air filtration technology. While the company’s name might not be commonplace among performance oriented riders – yet – some pretty big names are using MWR filters even though the company doesn’t pay sponsorship dollars. According to MWR’s press release, “the reigning WSBK champion, Tom Sykes uses MWR Air Filters in his Kawasaki ZX10R.” Also, 17 riders at the Isle of Man TT were running with MWR filters.