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Yamaha Outlines 2013-2015 Business Plan

Yamaha Motor Co. revealed what it calls its New Medium-term Management Plan, outlining its business strategies for 2013 to 2015, including the introduction of 250 new models worldwide across its various product lines including motorcycles. The three-year plan is an extension of Yamaha‘s plan for 2010-2012 which targets a “V-shaped recovery”.

Kenny Roberts True American Heroes Benefit – Hang Out with World Champions and Bo Derek!

One of our favorite stories from 2012 was our coverage of the Kenny Roberts American Heroes Benefit Dinner. Hosted by King Kenny at his storied California ranch, it was an incredible opportunity to get close to the three-time world champ and other racing glitterati like Kenny Roberts Jr., Wayne Rainey, Eddie Lawson and renowned dirt-tracker Mert Lawwill. If those names resonate with you, it’s worth reading our story that includes a video and coverage of the Cpl.

Pirelli To Remain Tire Supplier For All World Superbike Classes Through 2018

Pirelli’s relationship with the World Superbike Championship started in 2004 and will carry on through 2018, as the Italian company will continue to supply tires for every class of the championship. What follows is the official Pirelli press release. Pirelli has been confirmed as the Official Tire Supplier for all classes of the eni FIM Superbike World Championship having won the tender organized by Dorna, promoter and organizer of the World Championship, in agreement with the FIM, the International Motorcycling Federation.