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Ewan McGregor Stars in Ad Campaign for 2013 Moto Guzzi California 1400

Considering how much his films “Long Way Round” and “Long Way Down” for popularizing the GS, you’d think Scottish actor Ewan McGregor was a BMW guy. His friend and co-star in those two travelogues, Charley Boorman is a BMW brand ambassador, and it’d be easy to assume McGregor is as well. The truth is McGregor, well known for his love of motorcycles, is a much bigger fan of Moto Guzzi.

2013 Moto Guzzi California 1400 Revealed in Touring Guise

Photographs of the final production touring version of the Moto Guzzi California 1400 have emerged, just days before the bagger’s impending debut at the 2012 EICMA show. The 2013 Moto Guzzi California 1400 will come equipped with ride-by-wire throttle, switchable maps, ABS, traction control and cruise control, making it perhaps the most technologically-advanced Moto Guzzi ever developed. Powering the California 1400 is an air/oil-cooled 1380cc V-Twin engine mounted longitudinally in Moto Guzzi fashion.

Piaggio Reports Q1 2012 Results

Increased scooter sales offset a drop in motorcycle sales, but both segments reported increases in net sales for the Piaggio Group in the first quarter of 2012. According to Piaggio‘s first quarter report, the Group sold 9,400 motorcycles worldwide, down 8.2% from the 10,300 units sold in the same quarter last year. Scooter sales however saw a 7.9% increase to 79,200 units from 73,400 units.