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2012 Sturgis Motorcycle Rally in Pictures

Untold thousands of motorcyclists from around the world have converged in South Dakota for the 72nd Sturgis Motorcycle Rally. Of course, Motorcycle.com made the trip to cover the most storied motorcycle rally in the world. We rode up from Southern California on a Victory Hard-Ball we outfitted with a host of accessories from the Victory catalog, including a wind-blocking batwing fairing.

Indian Announces ‘Honoring Heroes’ Incentive Program

Today, Indian Motorcycle announced the Honoring Heroes incentive program which supports North American military personnel. Furthering a “nearly 100 year commitment to Armed Forces,” Indian will give any active, reserve, National Guard, and retired military personnel a $1,000 incentive towards the purchase of any new Indian Chief models. Those who follow Indian Motorcycle news most likely know that the Honoring Heroes program for all U.S.

Polaris Reports Q1 2014 Sales Results

Polaris Industries reported a 52% increase in motorcycle revenues over the first quarter of 2014, thanks in large part to the addition of Indian Motorcycles. Motorcycle sales generated $78.9 million in sales revenue for Polaris, compared to $51.8 million in the same quarter last year. The key thing to remember however, is Indian Motorcycles wasn’t relaunched until late summer, so last year’s first quarter sales were made up almost entirely of Victory Motorcycles.