2012 Harley-davidson Softail on 2040-motos

Moto blog

Pope Francis To Auction Harley-Davidson For Charity

During Harley-Davidson‘s 110th anniversary celebrations earlier this year, Pope Francis was given not one, but two Harley-Davidsons, a 2013 Heritage Softail Classic and Dyna Super Glide Custom. Not one for gaudy excess (or a motorcycle ride for that matter), Pope Francis has decided to put both up for auction. Specifically, the Pope has donated the bikes to the Caritas charity near Rome.

Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.

Zach Ness TV Show Let It Ride To Premiere August 14

Zach Ness, grandson of legendary custom bike builder, Arlen Ness, and his team are on a mission to break new ground in the custom motorcycle world. National Geographic Channel is going to capture Ness’ attempts on its new show, Let It Ride, With Zach Ness, premiering Wednesday, August 14 at 9pm EST. Coming from one of the most well-known names in motorcycling carries with it significant pressure, but Zach welcomes the challenge.