2008 Harley Davidson Softail Custom on 2040-motos

Moto blog

EBR Announces More Than 60 Founding Dealers

Erik Buell Racing (EBR) today announced its founding dealerships across the United States. The recruitment process began shortly after the American International Motorcycle Expo in Orlando, Florida, where the company took the wraps off the 1190RX production superbike. More than 60 dealers will be the first to carry the 1190RX.

2015 Harley-Davidson Freewheeler Revealed

It’s no surprise, as we’ve already seen the spy photos and California Air Resources Board documents, but Harley-Davidson has officially introduced its new Freewheeler trike, adding a second three-wheeled model to go with the Tri Glide Ultra Classic. Whereas the Tri Glide is designed for touring needs, the Freewheeler is more of a cruiser with 12-inch mini-ape-hanger handlebars and bobtail fenders. Up front is a seven-piece nacelle with a dual halogen lamp mounted tight to the 49mm telescopic fork and frame.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.