2012 Harley-davidson Touring on 2040-motos

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Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Harley-Davidson Announces Returning 2012 Sportster, Touring, and Trike Models

Harley-Davidson has begun shipping its 2012 Sportster, Touring and Trike models across the U.S. and Europe. The 15 announced 2012 models are all returning models from the 2011 lineup.

CARB Reveals 2014 Harley-Davidson Models, Including Some “Cool” Surprises

The California Air Resource Board has issued executive orders on a number of 2014 Harley-Davidson models, revealing much of the Motor Company’s upcoming product lineup. While most of the models listed are familiar, the documents do reveal some gems including possible signs of the long-rumored new liquid-cooled Harley-Davidson engine. The first and least surprising reveal is the disappearance of the 1584cc Twin Cam 96 engine.