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Harley-Davidson Hitting Sturgis In Full Force

Harley-Davidson is kicking off the 74th Annual Sturgis Motorcycle Rally in the Black Hills of South Dakota with a full arsenal of activities and events that will electrify all motorcycle enthusiasts. The highly anticipated rally runs from Saturday, August 2 through Saturday, August 9. With activities, rides and demos scheduled throughout the week, Harley-Davidson created a free mobile app to help attendees navigate all the action.

Harley-Davidson Gets Early Start on 110th Anniversary Celebrations

Harley-Davidson‘s 110th anniversary is still a year away but that hasn’t stopped The Motor Company from planning the party. Early celebration plans already include a rally in Rome, Italy, June 13-16, 2013, and the main party in Milwaukee over Labor Day Weekend, Aug. 29-Sept.

Harley-Davidson Dealers Top 2012 Pied Piper Prospect Satisfaction Index

Harley-Davidson dealerships topped the rankings for the 2012 edition of the Pied Piper Prospect Satisfaction Index, an industry benchmarking study examining how well dealerships treat customers, and turning shoppers into buyers. The Pied Piper PSI rated different manufacturers’ dealerships in a number of categories to produce an overall score. The study was conducted between July 2011 and April 2012 with 1,653 anonymous “mystery shoppers” gathering information at different dealerships across the U.S.