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Harley-Davidson Dealers Top 2012 Pied Piper Prospect Satisfaction Index

Harley-Davidson dealerships topped the rankings for the 2012 edition of the Pied Piper Prospect Satisfaction Index, an industry benchmarking study examining how well dealerships treat customers, and turning shoppers into buyers. The Pied Piper PSI rated different manufacturers’ dealerships in a number of categories to produce an overall score. The study was conducted between July 2011 and April 2012 with 1,653 anonymous “mystery shoppers” gathering information at different dealerships across the U.S.

Q3 2013 US Motorcycle Sales Results

Motorcycle and scooter sales in the U.S. in 2013 remain consistent with last year’s figures, according to data released by the Motorcycle Industry Council. Several manufacturers blamed poor weather for the poor start this year, and the rebounding sales in the third quarter helped to negate the slow sales from earlier in the year.

2013 Harley-Davidson Breakout Unveiled at Daytona Bike Week

In a rare move, Harley-Davidson has unveiled a base version of its Breakout months after first launching the exclusive Custom Vehicle Operations version. Presented at the 2013 Daytona Bike Week, the 2013 Harley-Davidson Breakout offers a similar low and muscular profile as the CVO version but at prices starting at $17,899 compared to the premium model’s $26,999 price point. Tom Roderick reviewed the 2013 Harley-Davidson CVO Breakout last August, saying it “continues the tradition of exclusivity, performance and style customers have come to expect from Harley-Davidson’s Custom Vehicle Operations.” But take away the premium CVO features and what do you have?