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Aaron Yates Joins Geoff May on Team Hero EBR WSBK Team

Aaron Yates is joining Geoff May in making the jump to the World Superbike Championship with Erik Buell Racing. The two Americans will ride the Team Hero EBR 1190RX for the bike’s debut season of international racing. Yates and May finished 8-9 in the 2013 AMA Superbike Championship for Team Hero EBR, with Yates edging out his teammate by a single point.

Apple Lightning Connector Trademark Acquired from … Harley-Davidson and Buell?

Apple is one of the world’s most powerful brands, and it looks like it recently enlisted the help of another top brand: Harley-Davidson. The two companies are among the top 100 brands in the world, as ranked by brand consultancy firm Interbrand. Apple is #2 on Interbrand’s rankings for top brands of 2012 with a brand value of $76.57 billion, while Harley-Davidson is ranked 96th overall with a value of $3.86 billion.

Results From Day 2 Of World Superbike Testing At Phillip Island

World Superbike testing at Phillip Island came to a close today, and when the dust settled, reigning champion Tom Sykes stamped his authority, setting the fastest time of the test at 1:30.239, just five thousandths shy of the outright lap record held by Carlos Checa. The time was set during the morning session of testing, though nobody was able to best Sykes for the remainder of the day. Eugene Laverty, who was fastest on day one, showed his pace was no fluke as he stayed near the top of the time sheets, ultimately finishing second behind Sykes, with a best time of 1:30.513.