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MINI Scooter E Concept Revealed

MINI has just officially revealed not one, but two of its MINI Scooter E Concepts that will officially debut at the Paris Auto Show next week. Created to bring together a youth-oriented lifestyle element and sustainable mobility, the scooters take significant design cues from the MINI lineup of cars while using a lithium-ion battery pack to deliver guilt-free mobility. Making the MINI E Scooter Concept almost excessively hip is its smartphone integration, where the owner’s iPod or similar device acts as the actual key for the scooter, clicking into a central docking station between the handlebars.

Spy Video Provides Up-Close Look at 2014 BMW R1200RT/R1200GT

Last month, we published spy photos of what appeared to be some prototypes of the 2014 BMW R1200RT sport-tourer undergoing testing somewhere in southern France. Unfortunately, the photographs were captured from far away, preventing us from seeing many details apart from the new water-cooled Boxer engine from the new GS and what appears to be the adaptive headlight from the K1600GT and GTL. Thankfully, a new video has surfaced, providing an up-close look at the new R1200RT.

BMW Launches New National Television Ad Campaign – Video

BMW Motorrad USA has launched a new national ad campaign, its first in the U.S., according to the company, in over 20 years. The new ad campaign – “Feed Your Restless” – begins today, March 1, and will run more than 1,500 times through June on Velocity, Speed, Fuel TV, the Sportsman Channel, ESPN, ESPNews, the Discovery Channel, the History Channel, and the National Geographic Channel. BMW has produced four commercials for the campaign, three that will run nationally and a fourth for dealers to use for their local markets.