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Dakar Begins This Sunday!

Dakar is an international, bad-ass, multi-day off-road event and if you’re not a fan you should be. Crossing the borders of Argentina, Bolivia and Chile the route takes motorcycle and ATV competitors through more than 5400 miles of extreme riding conditions. Competing cars and trucks go even farther.

Yamaha Sponsoring True American Heroes Weekend For Third Consecutive Year

For the third consecutive year, Yamaha Motor Corporation, U.S.A., will be the title sponsor for the Yamaha True American Heroes Weekend, a fundraising event held at Kenny Roberts’ legendary ranch in Modesto, California, to benefit “Welcome Home Heroes” and the Cpl. Michael D. Anderson Jr.

The Making of Yamaha VMax Hyper Modified by Roland Sands, Marcus Walz and Ludovic Lazareth [Video]

Yamaha Motor Europe asked three of the world’s top builders to work their magic on the company’s flagship power cruiser, the VMax. America’s Roland Sands, Germany’s Marcus Walz and Ludovic Lazareth of France each set to work and create three different interpretations on the Yamaha VMax. These “Hyper Modified” custom Yamaha VMax models were unveiled at Yamaha’s stand at the EICMA show earlier this month, and we placed them at #4 on our Top 10 EICMA Show Bikes You May Have Missed list.