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Yamaha’s Dennis McNeal Named Chair of Motorcycle Industry Council

The Motorcycle Industry Council (MIC) has named Dennis McNeal as the new chair of its board of directors. McNeal, the vice president of motorcycle operations for Yamaha Motor Corp. U.S.A., will take over the chairman position from Mark Blackwell, the retiring vice president of Polaris Industries.

Yamaha Showcases New “Revs Your Heart” Slogan with Impressive Domino Show – Video

Yamaha recently announced it is adopting a new slogan to go with its “New Medium-Term Management Plan” for 2013-2015: “Yamaha Revs Your Heart“. The new slogan connects two key themes for Yamaha, the sound of its engines racing and the passion its products instills in its customers. To introduce its new brand slogan, Yamaha Motor produced a video featuring thousands of cascading dominoes.

Jeremy Burgess Out and Silvano Galbusera In as Valentino Rossi’s Crew Chief

Valentino Rossi has parted ways with longtime crew chief Jeremey Burgess, ending a partnership that extended across 14 years and three different manufacturers while capturing seven MotoGP and 500cc Grand Prix World Championships. Burgess will be replaced by Louis CK lookalike Silvano Galbusera, a veteran crew chief and mechanic whose most extensive experience comes from World Superbike and Supersport racing. As crew chief and/or technical director, Galbusera has worked with an impressive roster of riders including Troy Corser, Noriyuki Haga, Cal Crutchlow and Ben Spies.