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Yamaha Becomes First Official OEM Partner of AIMExpo

Just in time for this weekend’s DealerExpo in Indianapolis, the American International Motorcycle Expo (AIMExpo) announced today that Yamaha Motor Corporation, USA will use the event to introduce its 2014 products to the marketplace. Yamaha is the first official OEM partner of AIMExpo, a landmark step in the continued growth of the event, which is hoping to be a viable rival to DealerExpo as a powersports industry destination. Yamaha’s range of powersports products comprises both the Yamaha and Star motorcycle brands.

AIMExpo Outdoors! Space to Host Demo Rides, Off-Road Experience

The inaugural American International Motorcycle Expo (AIMExpo) is just weeks away and promoter Marketplace Events Motorcycle Group today announced the details of AIMExpo Outdoors! The nearly 400,000 square-foot outdoor interactive and experiential space located on the grounds of Orlando’s Orange County Convention Center (OCCC) will feature a variety of activities throughout the five-day event geared towards trade, media and consumers. The centerpiece of AIMExpo Outdoors! is the exclusive demo areas designated for testing the newest models.

2012 US Motorcycle Sales Results – Industry Reports 2.6% Increase

The Motorcycle Industry Council reported a 2.6% increase in motorcycle sales in the U.S. market for 2012. According to the industry group’s figures, American consumers purchased 452,386 motorcycles in 2012 compared to 440,899 motorcycles in 2011.