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Just Finishing is a Victory: Filming the Ironman Triathlon [Video]

A 2.4-mile swim, a 112-mile bicycle ride and a 26.2-mile run. That is what defines the Ironman Trianthlon, one of the most physically grueling competitions in the world, a race so harsh, the sport’s mantra is “Just Finishing is a Victory.” Victory Motorcycles has released a video showing a different side of the famous Ironman World Championship at Kona, Hawaii, taken from the perspective of the motorcycle-riding camera operators which film the  annual race. Victory sponsored some of the camera teams that filmed this year’s race for outlets such as NBC television and the 12-minute video shows some of the work that goes into this subset of motorcycle riding.

2014 Hesketh 24 Officially Launched

British brand Hesketh has officially launched its limited edition tribute to its Formula 1 roots and the start of a new generation of motorcycles. The Hesketh 24 was originally supposed to be ready in February but after encountering some delays, the 1950cc V-Twin is ready to go. Hesketh is only producing 24 units, but the company says it has plans for a two-seat sport-touring model based on the same platform.

Custom Choppers for Allstate Insurance by Ness, Perewitz, Fairless Unveiled at Bike Week

Mega stars of the custom chopper world Arlen Ness, Dave Perewitz and Rick Fairless have each built a one-off custom motorcycle for Allstate Insurance Co. Each bike embodies themes representing Allstate’s involvement in the motorcycle community, like the company’s motorcycle awareness program called Once is Never Enough (ONE), which Fairless incorporated into his design. A fourth motorcycle, a Victory Cross Country customized by Ness, is the grand prize in Allstate’s national sweepstakes (www.allstate.com/motosweepstakes).