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Silverstone Motorcycles launch night Thursday 29th

TOWCESTER based Silverstone Motorcycles, has just announced a launch night on Thursday July the 29th as part of the build up to the UK round of the World Superbike Championship being held at the revamped racing circuit just two miles west of the impressive new premises. A dual celebration marking the conclusion of a massive refurbishment project, the fun packed evening also marks the unveiling of Silverstone Motorcycles as the latest Kawasaki dealer in the UK. With a raft of attractions including a special guest appearance by Kawasaki World Superbike star, Tom Sykes, a ticket prize competition for the WSB round itself, plus the chance to ride a Kawasaki Ninja ZX-6R round the new Silverstone Stowe circuit over the race weekend, the evening has been conceived as a way of launching the new dealership and welcoming as many Kawasaki fans as possible according to Managing Director, Nikki Lockyer.

Shakeup In The Kawasaki Media Relations Department

The public relations team at Kawasaki Motors Corporation led by Kevin Allen, Manager, PR + Brand Experience, has a new structure. Brad Puetz has been promoted to the position of Media Relations Supervisor and will be responsible for developing and implementing new public relations activities and new model launches. Greg Lasiewski will join the Advertising team as Senior Brand Communication/Sponsorship Specialist, managing the development and implementation of sponsorship, lifestyle and marketing programs for KMC.

Kawasaki Reports Q3 2011-2012 Results

Kawasaki reported a net profit of 33.7 billion yen (US$441.9 million) for the nine months ended Dec. 31, 2011, but its motorcycle and engine division continues to operate at a loss. The motorcycle and engine division, which also includes ATVs, UTVs, personal watercraft and power products, operated at a loss of 4.58 billion yen (US$60.1 million) over the first three quarters of Kawasaki‘s 2011-2012 fiscal year, including a loss of 2.2 billion yen (US$28.9 million) in the third quarter alone.