2008 Harley-davidson Sportster 883 Iron on 2040-motos

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Harley-Davidson Reports Q2 2011 Results

Harley-Davidson reported a net income of $190.6 million over the second quarter of 2011, thanks to the first year-on-year quarterly improvement in the U.S. market in nearly five years. For the three months ended June 26, 2011, Harley-Davidson’s operating income totaled $301.9 million, a 38.0% increase from the $218.8 million reported in the same period of 2010.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

POW! 2007 Harley-Davidson Softail Custom

A throwback to 2007 or the year of the dolphin for this weeks POW! Tor Sagen (author) and Jürgen Mainx (photography) had teamed up for a great review of the Harley-Davidson Softail Custom. Be sure to download this Free Motorcycle Desktop Wallpaper after the jump.