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Most Obvious Press Release Of 2013: Biker Chicks Sexier Than Pedestrians

In a misallocation of funds Harley-Davidson recently spent an untold buttload of money proving something men have known for years: That women who ride motorcycles are sexier and better between the sheets than women who don’t ride. Common responses from male motorcyclists to the press release were: Duh; Tell me something I didn’t already know; Can I be a recruiter? Meant to entice non-riding females into the Harley-Davidson army by pimping the Bar & Shield’s website, www.h-d.com/women, the press release was peppered with effeminate catchphrases such as “physical intimacy, “communication,” and “improves relationships” but the basal message is one of female motorcyclists being sexier, happier and more confident than their non-riding counterparts.

Zero Motorcycles Launches Dealer Network

Zero Motorcycles announced a new network of eight dealerships as the electric motorcycle company begins the transition from an online-based sales model to a traditional showroom sales model. Until now, Zero conducts its sales over the Internet with the help of a system of Independent Representatives around the country who use a handful of demo models instead of actual inventory to showcase the brand. As both demand and production have increased, Zero is ready to adopt a new dealer-based model.

EICMA 2013: Harley-Davidson Revolution X 750 & 500 First Impressions Video

Bred in America, built in India the new Revolution X platform is meant to be Harley’s new price point model. The two motorcycles feature the new liquid-cooled Revolution X engine, a narrow, agile chassis with a low seat height (26.3 inches), new suspension, a wide handlebar and minimalist styling. Not all markets will get both engine sizes, but the U.S. will. The 500 costs $6700 and the 750 is $7500.