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Zero Enters South American Market

Zero Motorcycles has signed a distribution deal with the Brazilian dealer network Grupo Izzo, bringing its electric motorcycles to first Brazil, and soon across South America. Brazil is one of the world’s fastest growing markets for motorcycles, a market Zero hopes to tap with its new distribution deal. Grupo Izzo is based mainly in Brazil with 11 locations, but has plans to expand into other South American countries.

Harley-Davidson Extends UFC Sponsorship; UFC 164 Added to 110th Anniversary Celebrations

Harley-Davidson has renewed its sponsorship agreement with the Ultimate Fighting Championship. The new agreement will see the mixed martial arts company hold its UFC 164 event Aug. 31 in Milwaukee’s Bradley Center during Harley-Davidson‘s 110th anniversary celebrations over the Labor Day weekend.

Bobby Petrino’s Harley-Davidson Available for Auction – Comes With Baggage

A 2007 Harley-Davidson Road King Classic reportedly belonging to former University of Arkansas football coach Bobby Petrino is up for auction. Listed as salvage title, the Harley-Davidson is painted in the school’s colors and features a razorback boar – Arkansas’ mascot – painted on the fuel tank with the words “Hawg Wild”. Sports blog ArkansasaSports360.com reported it can confirm the bike was the one Petrino crashed April 1.