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Harley-Davidson and Best Western Expand Partnership

Harley-Davidson and Best Western have announced a three-year extension to their partnership which will now expand beyond North America. The two companies have been working together since 2006, providing benefits to customers of both brands. Under the new agreement, Best Western becomes the official lodging partner of Harley-Davidson‘s 110th anniversary celebrations as well as the preferred lodging partner of Harley-Davidson’s rentals and tours division.

Spend The Night With 2012 Playboy Playmate of The Year (And Get A New Harley, Too!)

This fine young lady is one of four Playmate spokeswomen for The Ultimate Playboy Giveaway, Unlocked by Harley-Davidson. Playboy has announced a sweepstakes contest that will grant one lucky slob the opportunity to party like a rock star with the 2012 Playmate of the Year. As if that wasn’t enough the contest winner will also take home a brand spankin’ new Harley-Davidson Seventy-Two.

Zero Motorcycles Launches Dealer Network

Zero Motorcycles announced a new network of eight dealerships as the electric motorcycle company begins the transition from an online-based sales model to a traditional showroom sales model. Until now, Zero conducts its sales over the Internet with the help of a system of Independent Representatives around the country who use a handful of demo models instead of actual inventory to showcase the brand. As both demand and production have increased, Zero is ready to adopt a new dealer-based model.