2012 Harley-davidson Road Glide Ultra on 2040-motos

Moto blog

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Motorcycle Ride for Diabetes

Photograph by: Roy Antal, Leader-Post By and large, motorcyclists are some of the most generous citizens in the world. Riding events all over the world bring in untold millions of dollars for numerous worthy charities. Keeping with this theme, one hardy Canadian rider is braving the Great White North’s frigid winter temperatures by riding his Harley coast to coast to raise awareness for diabetes, a disease that has seen a rapid explosion of new afflictions.

Harley-Davidson Reveals “Twin-Cooled” Engine with Precision Liquid Cooling

As we gleaned from recently revealed CARB documents, Harley-Davidson has introduced two new liquid cooled engines. The new engines use a combination of air-cooling and precision liquid cooling, similar to what BMW did with its 2013 R1200GS. One version of the engine, dubbed the Twin-Cooled High Output Twin Cam 103 will be used on the 2014 Harley-Davidson Ultra Limited and the Tri-Glide Ultra trike while the CVO Limited will use a 110ci engine known as the Screamin’ Eagle Twin-Cooled Twin Cam 110.