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Harley-Davidson Reports Q3 2012 Results

Harley-Davidson reported a profit of $134.0 million dollars over the third quarter of 2012. That represents a 27% decrease from the net profit of $183.6 million reported over the same quarter of 2011, but the drop was an expected result from a planned decrease in third quarter shipments as Harley-Davidson adopts an Enterprise Resource Planning (ERP) manufacturing system at its York, Pa., factory. The Milwaukee company shipped 52,793 motorcycles in the three months ended Sept.

Harley-Davidson Invites Fan On Red Carpet At Captain America Premiere

Harley-Davidson and Marvel surprised fans at the premiere of Marvel’s Captain America: The Winter Soldier in Hollywood, by inviting them onto the red carpet after it closed. Fans at the event were spontaneously selected to walk and experience the official red carpet and to check out a brand new Street 750 motorcycle along with the stars of the film, who autographed the bike for charity. The Winter Soldier star Chris Evans signs a new Harley-Davidson Street 750 at the premiere in Hollywood, CA.  Following the premiere, Harley-Davidson will donate the bike to Concord Youth Theatre. In its continued partnership with Marvel Comics, Harley-Davidson had six motorcycles at the premiere along the red carpet, where fans took pictures and interacted with actor and musician, Tyler Posey, the official Harley-Davidson commentator and host.

Harley-Davidson in China

Harley-Davidson opened its first dealer in China in 2005, they now have four dealers operating nationwide (Shanghai, Beijing, Qingdao and Hong Kong). Harley reported that sales had doubled in China last year and plans to open four new dealerships this year (Wenzhou, Xiamen, Dalian and Chengdu). According to Rodney Copes, Harley’s Vice President of international sales, China is the fastest growing market for the American motorcycle manufacture.