2013 Yamaha Tt R50e on 2040-motos

Moto blog

Yamaha Gets Monster Energy MotoGP Team Sponsorship, Annuls Lorenzo’s RockStar Sponsorship Deal

Yamaha has reportedly signed energy drink maker Monster Energy to sponsor its factory MotoGP team, according to Spanish site MotoCuatro.com. The new sponsorship deal created a bit of a problem however, as Yamaha‘s star rider Jorge Lorenzo recently signed a two-year contact extension to his personal sponsorship deal with RockStar, a rival energy drink maker. To get around this sticky situation, MotoCuatro reports Yamaha will invoke a clause in Lorenzo’s contract allowing the manufacturer to veto and buy out his RockStar contract.

Kenny Roberts True American Heroes Benefit – Hang Out with World Champions and Bo Derek!

One of our favorite stories from 2012 was our coverage of the Kenny Roberts American Heroes Benefit Dinner. Hosted by King Kenny at his storied California ranch, it was an incredible opportunity to get close to the three-time world champ and other racing glitterati like Kenny Roberts Jr., Wayne Rainey, Eddie Lawson and renowned dirt-tracker Mert Lawwill. If those names resonate with you, it’s worth reading our story that includes a video and coverage of the Cpl.

Rossi Signs Extension with Yamaha Through 2016 MotoGP Season

Yamaha announced the signing of Valentino Rossi to a two-year contract extension that will see the nine-time World Champion with the factory MotoGP team through the 2016 season. “It’s great because this was my target; I wanted to continue, I am feeling good and I’m motivated to keep giving my best,” says Rossi. “I am very happy that I can keep riding my YZR-M1, that has been my love for so many years and will still be my love this year and the following two seasons.