2008 Yamaha 600 Yzr Parts (gaithersburg) on 2040-motos

Moto blog

Yamaha Teams Going Retro For Anaheim 2

In preparation for Anaheim 2, round 3 of the AMA Supercross championship, a few Yamaha teams are embracing the past for team colors. The CycleTrader.com Rock River Yamaha team is going back to Yamaha’s corporate roots with a White and Red themed look that could be found on YZs in the latter half of the 1980s and into the 90s. This color scheme also graced the prototype YZ400F Doug Henry rode into the history books with his win at the 1997 Las Vegas Supercross.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

Yamaha Teams with Toyota on Vehicle Communication Technology

Yamaha and Toyota are collaborating on new communication-linked vehicle technology. The two Japanese manufacturers will showcase their work in a joint exhibition at the Tokyo Motor Show Nov. 30 – Dec.