2011 Harley-davidson Ultra Limited on 2040-motos

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Moto blog

Easy Rider 40th Anniversary

Peter Fonda, who played Wyatt in the 1969 cult classic, Easy Rider, was in Glendale, CA on Friday to help promote the Blu-Ray release of the film which marks the 40th anniversary.  The movie was scheduled to be shown at the Love Ride event that was canceled this year, instead the film screened at a local Harley-Davidson dealer. One of the film’s main objective was to expose violence and racism in the U.S. in a negative light but instead it seems that it was taken the wrong way with most, glorifying the lifestyle that was portrayed in the film.

Harley-Davidson Secures NHRA Pro Stock Motorcycle Title With One Round Remaining

The indomitable Harley-Davidson Screamin’ Eagle/Vance & Hines drag racing team has set the stage to claim another championship in motorcycle drag racing. Ed Krawiec raced to his ninth Pro Stock Motorcycle win of the season and third in a row at the Big O Tires NHRA Nationals at The Strip at Las Vegas Motor Speedway this past weekend, ensuring the 2012 NHRA Pro Stock Motorcycle championship title will go to the Harley team. Krawiec now carries a 111-point advantage going into the last round; only his teammate, Andrew Hines, remains as a contender to claim the crown as champ.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.