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Piaggio Reports Q2 2013 Results

The Piaggio Group reported a 12.1% decrease in net sales over the opening six months of 2013, the company’s worst first half showing since 2004. Net sales totaled 671.5 million euros (US$891.9 million) over the first six months, compared to 764.1 million euros reported in the same period of 2012. Piaggio still earned a net profit of 25 million euros (US$33.2 million ) in the first half, but that’s a 26.1% drop from last year’s 33.8 million euros.

Aprilia Fools Day!

The Aprilia Racing Team got into the spirit of April Fool’s Day with a new video touting an all-new livery for its RSV4 Superbike. Get the Flash Player to see this player. The video appears to have been filmed around the same time Aprilia revealed its actual “Silver Fireball” livery.

Aprilia Experience Coming To Miller WSBK This Weekend

As the World Superbike championship makes its next stop at Miller Motorsports Park in Tooele, Utah this weekend, Aprilia USA will be on hand and is inviting everyone to be a part of the “Aprilia Experience.” Beginning Saturday, May 26 through Monday, May 28, Aprilia will be showcasing many of its popular models, including the Tuono V4R APRC, RSV4 Factory APRC, Shiver 750 and Dorsoduro 1200. Best of all, each of these four motorcycles will be available for demo rides throughout the weekend, on a route traversing the local mountains and canyons. In the display area, product specialists will be on hand to demonstrate key features of each motorcycle, as each is littered with technology that can be confusing for the unprepared.