2010 Yamaha Yz450f** on 2040-motos

Moto blog

Yamaha Wraps Up Sepang MotoGP Test

Pre-season test lap times aren’t a precise barometer for how the 2012 MotoGP Championship season will go, but Yamaha has to feel good about its results after this week’s testing at Malaysia’s Sepang circuit. Last February at Sepang, Honda riders were the talk of the preseason session, taking three of the top four lap times on each day of the test. That pattern repeated itself in the final championship standings with Casey Stoner taking the championship, Dani Pedrosa finishing third and Andrea Dovizioso fourth.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

Yamaha Outlines 2013-2015 Business Plan

Yamaha Motor Co. revealed what it calls its New Medium-term Management Plan, outlining its business strategies for 2013 to 2015, including the introduction of 250 new models worldwide across its various product lines including motorcycles. The three-year plan is an extension of Yamaha‘s plan for 2010-2012 which targets a “V-shaped recovery”.