2009 Yamaha V-star 950 Touring Edition on 2040-motos

Moto blog

Now Your Kid Can Ride Like Rossi!

Eight-time world motorcycle champion Valentino Rossi has created a new line of two-wheel funsters – except these bikes have no motors. Rossi teamed up with Italian company Cicli Adriatica to develop a line of children’s bicycles – the VR46 bike collection. With this line of children’s two-wheelers, you can now blame your child’s skinned knee of the famed Fiat Yamaha rider!

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

2014 AMA Supercross – Oakland Results

With three different racers tasting victory in the first three rounds of the 2014 AMA Supercross Championship, the season was shaping up to be one of the deepest and most competitive fields we’ve seen. But at Round Four at O.o Coliseum in Oakland, Calif., Ryan Villopoto showed why he remains the top dog, leading each lap for his second win of the season. The Kawasaki rider only trailed at the very start of the race, as Honda rider Vince Friese took the holeshot with Yamaha‘s Justin Brayton slotting in second through the first corner.