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Piaggio USA Announces 2015 BV350 i.e.

Wed, 10 Sep 2014

This just in from Piaggio. Note the BV350′s “anotomic solution” for optimum riding comfort. The Piaggio BV350 needs no introduction – a benchmark in the maxi-scooter segment, the BV350 has all of the elements to make it the perfect urban commuter – performance of a larger scooter, handling of a smaller one, paired with the craftsmanship and style expected from an Italian brand.

Piaggio Group Americas Names Mario DiMaria New CEO

Fri, 01 Aug 2014

Piaggio Group Americas has named Mario DiMaria its new CEO. He will be replacing Roberto Colaninno in the position, a Piaggio representative revealed to Motorcycle.com today. DiMaria has been with the Piaggio Group since 2007, but his experience in the powersport/automotive industry is vast, first serving as Area Manager for Nissan in 1996.

2015 Piaggio Beverly 350 SportTouring Announced

Fri, 20 Jun 2014

Piaggio has updated its Beverly 350 SportTouring scooter for 2015, offering a redesigned seat and some color changes. Expect to see it arrive in North America next year, where it is known as the BV 350. One of the brand’s perennially best-selling scooters, the Piaggio Beverly 350 was last updated in the 2012 model year where it became the first scooter to come equipped with both anti-lock brakes and traction control.

This is What a Parade of 10,000 Vespas Look Like

Mon, 16 Jun 2014

They came from 32 different countries, represented 310 clubs and formed a line 10 km long and they all had one thing in common: a love of Vespas. An estimated 10,000 Vespas scooted across the Italian province of Mantua for Vespa World Days 2014, a celebration of the iconic scooter brand. The Vespa parade traveled from the city of Mantua to San Benedetto Po for the second day of the festival.

Piaggio Reveals Business Plan for 2014-2017

Fri, 21 Mar 2014

Facing a difficult European economy and a 13.7% decrease in net sales last year, the Piaggio Group announced a new business plan that will carry the company through 2017. The plan calls for the launch of 19 new models – 12 motorcycles and 7 scooters – over the next four years. Piaggio hopes this will help sales increase from its 2013 level of 555,600 units to 800,000 units in 2017, with earnings increasing by 70%.

Jay Leno And The Piaggio MP3 Decopods – Video

Fri, 14 Feb 2014

Regardless where you stand on the late night TV talk show wars, there’s no denying Jay Leno loves his cars and motorcycles. In fact, he even has his own channel on YouTube, “Jay Leno’s Garage,” where he dedicates shows to vehicles in his collection. Jay is known for owning some exotic machinery, but this is something else.

2013 US Motorcycle Sales Data

Tue, 04 Feb 2014

The Motorcycle Industry Council (MIC) reported a modest 1.4% growth in U.S. motorcycle and scooter sales in 2013, with consumers purchasing 465,783 vehicles. The sales data represents numbers from the MIC’s member brands which include BMW, Can-Am, Ducati, Harley-Davidson, Honda, Kawasaki, KTM, the Piaggio Group (which includes Aprilia, Moto Guzzi and Vespa), Victory, Suzuki, Triumph and Yamaha.

Vespa 946 Highlights 2014 Piaggio/Vespa Model Range

Thu, 30 Jan 2014

The long-awaited Vespa 946, inspired by Vespa’s last prototype, the MP6 of 1946, highlights its and parent company, Piaggio’s 2014 model lineup. Available in Montebianco White or Shiny Black, the 946 showcases elegant, modern lines while clearly paying homage to Vespa’s past. It will go on sale this year for $9946.

Sway: An All-Electric, Leaning Three-Wheeler – Video

Thu, 16 Jan 2014

Whatever you do, don’t call the Sway an electric version of the Piaggio MP3. While it’s true the Sway does have two forward wheels and one trailing behind, the similarities end there. Oh, and unlike the MP3, the Sway is still in Beta testing.

Save And Ride Sales Event For Select Aprilia, Moto Guzzi, Piaggio, And Vespa Models

Wed, 15 Jan 2014

During the Save and Ride sales event, from now until February 28, participating Aprilia, Moto Guzzi, Piaggio, and Vespa dealerships are offering savings of up to $1500 on select new, unused, untitled, 2013 and previous model years. See the list below for eligible models. Aprilia Save & Ride Models Shiver 750: savings of $1500 off MSRP of $9,499 RSV4 R APRC ABS: savings of $1000 off MSRP of $14,999 Tuono V4 R: savings of $1000 off MSRP of $13,999 Moto Guzzi Save & Ride Models Norge GT 8V: savings of $1300 off MSRP of $16,290 V7 Special: savings of $1200 off MSRP of $9,190 Stelvio NTX ABS: savings of $1000 off MSRP of $15,990 Piaggio and Vespa Save & Ride Models Piaggio BV 350: savings of $700 off MSRP of $5,699 Vespa LX 150: savings of $500 off MSRP of $4,599 Vespa S 150: savings of $500 off MSRP of $4,499 Vespa LX 50: savings of $300 off MSRP of $3,399 Vespa S 50: savings of $300 off MSRP of $3,299 Piaggio Typhoon 125: savings of $300 off MSRP of $2,699 Piaggio Typhoon 50: savings of $300 off MSRP of $1,899 In addition, all four brands are offering special financing rates of 0.9% for 36 months or 3.9% for 60 months to qualified buyers.