2007 Harley-davidson Fxdl - Dyna Glide Low Rider on 2040-motos

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Moto blog

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

35 years ago this month

IT'S 35 YEARS since Evel Knievel attempted to jump 13 London buses at Wembley Stadium. Riding a heavy, slow Harley-Davidson XR750, the American daredevil had serious reservations about the jump, admitting the take-off ramp was too short, therefore limiting the bike's speed. But even though the plucky American knew his chances of pulling off the stunt were slim, he was reluctant to disappoint the 80,000-strong Wembley crowd.

Best Western Debuts Global Partnership with Harley-Davidson at 110th Anniversary Event in Rome

Best Western International debuted its new global partnership with Harley-Davidson in style at Harley’s 110th Celebration in Rome. The 67-year-old hotel company presented hundreds of thousands of attendees with its “Motorcycle-Friendly Hotel” program as part of a four-day celebration at the famous Port of Ostia. Riders in the US, Canada and Mexico already know Best Western is the hotel of choice for real moto-travelers.