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Ducati top brass check out Triumph's class
Wed, 03 Oct 2012Manufacturers checking out manufacturers is nothing new. At trade shows like Intermot rival manufacturers are as eager as the journalists to see the new models being unveiled. I happened across three of Ducati's top brass checking out the bikes on Triumph's stand, Left to right you have: Diego Sgorbati, Marketing Director, Gabriele del Torchio, CEO and Claudio Domenicali, the boss of Ducati Corse.
Investindustrial to Sell Ducati
Mon, 13 Feb 2012Ducati may be up for sale again, according to a report by The Financial Times. The Italian manufacturer’s primary owner, private equity firm Investindustrial, is reportedly looking for a buyer in either the automotive industry or a rival motorcycle maker. The firm’s chairman, Andrea Bonomi, told Financial Times the time is right for finding a buyer.
Around the world on a Multistrada
Tue, 07 Jun 2011Ever since Ewan McGregor and Charley Boorman rode their BMW’s around the world it seems anyone with a ‘GS’ has an open ticket to ride around the world and then write about it. And fair enough, if I could afford the bike and the trip then I’d be gone as well. Obviously, BMW reaped the rewards when Ewan and Charlie showcased what their GS could really do, changing BMW’s image from solid but stuffy, to solid and cool overnight.
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