2009 Bmw R-series on 2040-motos

Moto blog

The future. But we can't have it

It's no secret that we motorcyclists are getting older. We're ageing because less people are passing their bike test each year (roughly 30,000 last year compared to 50,000 for the 10 years before the new two-part test) and so not only is the pool not growing it's not even being replenished and so the average age isn't being diluted down by yoof. When the going gets tough in any situation, you really get to see who's got their shit-sorted and who's light enough on their feet to adapt to change.

BMW Reports Q2 2014 Financial Results

BMW reported an 11.2% growth in motorcycle sales revenue for the second quarter ended June 30, 2014, thanks to a new best-ever quarterly record of 42,259 motorcycles sold. The record sales quarter also led to a record of 70,978 motorcycles sold in the first half of 2014, the most motorcycles BMW has sold in a six-month period in the company’s 90-year history in the business. The second quarter sales result represents a 5.1% increase on the 40,209 motorcycles sold in the same quarter last year.

V.I.P treatment for first Dainese D-Air customers

To celebrate the release of the D-Air race suit in the UK, Dainese are offering the first 20 customers to order a complete V.I.P treatment at the upcoming World Superbike round at Silverstone. The iconic safety brand will have each of the customer's suits personally tailored, with measurements undertaken by a Dainese D-Air engineer from the factory in Italy. Following this, the first 20 customers to register will receive a hospitality lunch, garage tours of the Aprilia, BMW and Kawasaki teams with the opportunity to meet the Dainese riders and rub well protected shoulders with the big names of the WSB paddock.