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Moto blog

Aprilia SMV750 Dorsoduro

After gaining experience from GP and supermotard circuits, Aprilia has designed and produced the Aprilia SMV750 Dorsoduro. Named after an area of Venice, the Dorsoduro utilizes a derivative of Aprilia’s 92 hp 750cc liquid-cooled engine with a second generation ride-by-wire control system. With the US debut of the mid-size SMV750 Dorsoduro, the Italian manufacturer now offers American riding enthusiasts a lightweight, high-performance V-Twin streetbike that combinesall the benefits of supermoto styling and riding position with precision handling and race-bred technology.

Aprilia USA’s New Marketing Campaign

A new marketing campaign from Aprilia USA is intended to “connect riders with the brand’s heart, soul and racing DNA” via a new multi-media strategy that includes videos, online trivia with user rewards, an infographic featuring company firsts and its race achievements, plus news about its test-ride tour for the incredible Tuono V4 APRC we fell in love with in our European Literbike Streetfighter shootout. The campaign debuts with a new microsite, www.apriliamasters.com and Facebook app at www.facebook.com/ApriliaAmericas. “To ride an Aprilia motorcycle is to fully understand what it is like to take race-proven technology, power and design and apply it to street bikes,” said Melissa R.

Results From Day 2 Of World Superbike Testing At Phillip Island

World Superbike testing at Phillip Island came to a close today, and when the dust settled, reigning champion Tom Sykes stamped his authority, setting the fastest time of the test at 1:30.239, just five thousandths shy of the outright lap record held by Carlos Checa. The time was set during the morning session of testing, though nobody was able to best Sykes for the remainder of the day. Eugene Laverty, who was fastest on day one, showed his pace was no fluke as he stayed near the top of the time sheets, ultimately finishing second behind Sykes, with a best time of 1:30.513.